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06/07/2010 - Martha Stewart to cook up female tourists in Thailand  06/07/2010 - Martha Stewart to cook up female tourists in Thailand

US celebrity home maker Martha Stewart has been recruited by the Tourism Authority of Thailand (TAT) to help attract more female tourists to the kingdom.

Stewart, named in 2001 as the third most powerful woman in America by the Ladies Home Journal, will be appearing in a series of cooking shows as part of a new campaign to help boost Thailand's beleaguered tourism industry.

Over fourty countries issued warnings to travellers during clashes between protesters and government armed forces earlier this year, with ninety people being killed in the violence.  The TAT hopes its ten million baht budget will boost visitors and especially female tourists aged between twenty five and fourty.

Despite Stewart's five month prison sentence for insider trading, her renowned TV home making show continues to enjoy a huge international following.  Filming for the show is expected to start in September.







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