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15/07/2009 - Air Asia launch cheap flights direct from Hong Kong to Phuket  15/07/2009 - Air Asia launch cheap flights direct from Hong Kong to Phuket

Budget carrier AirAsia announced earlier this month that they will be expanding their services to include direct flights from Hong Kong to Phuket. 

Thai AirAsia plan to push Phuket as their second hub in Thailand and will add direct flights between Hong Kong and Phuket to their schedule from August 16th 2009.  

An executive of Thai AirAsia said in a recent announcement, ''We will beat rivals Silk Air of Singapore and Dragon Air of Hong Kong.  Phuket is crowded with tourists and Thai AirAsia flights to the island usually have full cabins," he also stated that the number of tourists from Hong Kong to Phuket had been increasing as tourism recovers.  

Phuket has always been a popular destination with Hong Kongers and expats living in Hong Kong, many of whom have second homes in Phuket.

Tassapon Bijleveld, Thai AirAsia CEO, said the carrier is focusing on second tier cities in emerging markets such as China and India and plans to add flights to such destinations. He also commented that the average load factor during January and February this year had reached 78%, up from 76% for the same period last year.

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